Visual Identity | 2023
Diverse Digital *This is a brand concept for a potential digital marketing agency.
A digital agency at the forefront of pushing the boundaries of traditional charity marketing, empowering charities with the tools they need to thrive in an ever-evolving digital landscape, and ensuring that charities can access a broad spectrum of supporters and maximize their financial impact.
CONCEPT
"Diverse" represents a departure from the status quo — a bold assertion that charities can thrive in the digital age by embracing innovation and differentiation. The letter "D" has been split and inverted, to resemble a "leaf". A leaf often represents growth, renewal, and vitality. It can signify the nurturing and development of communities, individuals, reflecting the positive impact that charitable giving and support can have on society.
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© 2023 All Rights Reserved by Shanny Chong
